research & information
Looney Tunes Videogame and Sun-Maid Raisins
What better way to reach kids with a healthy snack alternative than integration into a fun videogame with classic characters.
300 and Bodog Fight
This ground-breaking film needed the right promotional partner. Enter Bodog Fight.
Superman Returns DVD and Papa John’s
The largest promotional partnership in WHV history leveraged the power of the ultimate superhero.
Batman Begins and Symantec
With a reintroduction of the Batman franchise, non-traditional promotional partners were sought after to reach consumers in an unexpected way.
Charlie and the Chocolate Factory DVD and AIM
Leveraging a DVD rebate and themed displays, this exciting in-store promotion balanced its healthy message with the film’s sweet-tooth appeal.
The Polar Express and CoCo’s
A timeless classic DVD helped a family favorite bring the magic of the season to its consumers
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