Shop Talk: Super Bowl LVIII

Whether you’re a marketing geek like us or just a regular joe who loves a good celebrity cameo, the real fun of the Super Bowl comes when the sporting event takes a pause, and the splashy commercials arrive in full force. From “You’re Not You When You’re Hungry” featuring the late Betty White to Budweiser’s “Whassup?” — Super Bowl commercials are cultural moments to remember and this year looks to be no different!

Below are some of our 2024 Super Bowl highlights in anticipation of Sunday’s game:

• “Like a Good Neighbaaa” by StateFarm

• “The Clydesdales are Back” by Budweiser

• “Talkin’ Like Walken (feat. Usher)” by BMW

• “Mr. P” by Pringles

• “IF Big Game Teaser” by Paramount

Don’t worry, these are just jumping off points! Tune in to Super Bowl LVIII — Sunday, February 11th — on CBS, Paramount+, and Nickelodeon.